Healthy Incentives Pilot

USDA is firmly committed to ensuring that all Americans have access to a safe, healthy, adequate and affordable diet. Unfortunately, our nation is facing an unprecedented nutrition crisis, with far too many Americans facing both food insecurity and obesity. Although it seems paradoxical, the two...

During the month of April we will take a closer look at USDA’s Groundbreaking Research for a Revitalized Rural America, highlighting ways USDA researchers are improving the lives of Americans in ways you might never imagine, such as using research to inform policy decisions about our nutrition...

Today, as we mark the beginning of National Nutrition Month and the start of National School Breakfast Week, and throughout this month, USDA will be highlighting the work of our programs and partner organizations that support a healthier next generation by improving childhood nutrition and reducing...

Earlier today, Secretary Vilsack announced the results of the Healthy Incentives Pilot (HIP) , a pilot project designed to test the impact of incentivizing fruit and vegetable purchases among SNAP recipients. The pilot showed that an ongoing investment of less than 15 cents per person per day may...

Earlier today, USDA announced the results of the Healthy Incentives Pilot (HIP) and additional efforts to empower low-income families with the knowledge and skills they need to purchase and prepare healthy foods using SNAP benefits. To make the announcement, Secretary Vilsack conducted a call with...

One of our Nation's most pressing health challenges today is obesity with one in three children in America either overweight or obese. Low-income individuals are particularly at-risk. That’s why First Lady Michelle Obama launched Let’s Move! The campaign mobilizes the combined resources of the...